Bucharest, Romania
February 12, 2026
Aretera is pleased to announce that Iulia Bidică has been appointed to the role of Country Director for Romania.
Iulia is a seasoned public affairs and digital policy professional with significant experience gained from Romania’s government institutions and her collaboration with the private sector. She has been a central member of the Aretera team as a lead advisor, providing day-to-day support and strategic guidance to our clients in Romania across a wide range of industry sectors.
As Country Director, Iulia will lead Aretera’s Romanian team and practice, manage our relationship with our growing number of clients on this crucial CEE market, whilst overseeing outreach to government bodies, as well as our analytical materials and regulatory monitoring.